A-Zulauf Musikinstrumente GmbH
5033 Buchs bei Aarau, Switzerland
In the Best Store Concept category, the jury decided to give the award to EMIDA in Switzerland.
The Tastenträume - A-Zulauf Musikinstrumente GmbH company has an impressive concept both online and offline as a specialised shop that convinces customers and promotes musical instruments.
They have tackled the digital challenges and are an exemplary demonstration of how to cater to and attract customers today. Be it in stationary stores or online with video advice or chats.
But they also stand for classic values. They tell their customers: testing, seeing and hearing the instrument in the store, combined with personal advice is unbeatable.